MMPWW · MMP World Wide

WHO WE ARE

WE EXIST TO CHANGE THE WAY DIGITAL ADVERTISING WORKS

MMP is the leader in the programmatic advertising space across the globe. We assist leading publishers to better monetize their digital advertising inventory through automated online auctions and private marketplaces. Through our strategic partnership with publishers, we provide media buyers access to targeted inventory.

Our strategic collaboration is a blend of technology and commitment that creates a brand-safe and automated online marketplaces for publishers and media buyers.

Web
Mobile
Video

Powered by different premium technology platforms, we created a marketplace that it is brand-safe for leading advertisers and protect premium valuation of publishers’ websites allowing both to outperform competition and ensure results.

Allow buyers to choose into wide array of verticals relevant to their advertising campaigns ensuring higher returns competition and ensure business goals.

Run of MMP
Allow buyers to choose into wide array of verticals relevant to their advertising campaigns ensuring higher returns

Channel
Media Buyers can access one specific url for a direct deal. Publishers do the negotiations

Advanced Deals
Ensures higher priority and maximum delivery of impressions as fast as possible

Run of Impact
Buyers can capture the first few impressions of each unique user

First Look
Provide leverage by collecting 1st and 3rd audience data in our Data Management Platform (DMP)

Data

We help our publishers benefit from our high-end technology allowing multi-platform advertising with our Mobile Web and Apps.

Buyers can run cross-platform campaigns targeting audience through their smart phones

Mobile Web
Publishers can optimize their revenues by having access to highest – paying demand sources via RTB auction

Mobile App

We help interact more with your audience by running pre-roll, mid-roll, and post-roll video ads on preferred audiences and video content considering a balance with the user experience.

Run pre-roll, mid-roll and post-roll video ads relevant to your preferred audience and video content

Video In-Stream
Run overlay banner on top of video player and companion banners on other ad units of the page

Overlay & Companion

OUR TECHNOLOGIES

Appetite Creative Solu-utions is a multi award-winning creative technology company with a passion to bring advertising to life and inspire others through creativity.Offering innovative creative and advertising solutions across all devices and screen sizes plus. Turning standard IAB ads into an interactive, engaging higher performing ad experience, coupled with advanced serving technology to distribute & optimize ads with great efficiency and control.

Display & Video 360 is the evolution and consolidation of DoubleClick Bid Manager, Campaign Manager, Studio, and Audience Center. It offers a single tool for planning campaigns, designing and managing creative, organizing and applying audience data, finding and buying inventory, and measuring and optimizing campaigns.

FreeWheel is the leading convergent programmatic linear and online video solution. It Enables video publishers to maximize the value of their video assets across digital and linear screens, every ad format, buying method, and transaction type. It also Optimizes value for both sellers and buyers of premium inventory while ensuring seamless and relevant consumer video experiences.

Google Ad Manager is a comprehensive hosted ad serving platform that streamlines your ad management, whether you deliver ads to websites, mobile webpages, mobile apps, games, or a combination. Ad Manager offers a complete toolkit to manage your ads for a multi-screen audience, including: - One central place to traffic all of your ad networks, apps, games, and sites. - Advanced forecasting to give you a better sense of how many impressions you will have available to sell to your direct advertisers. - Total revenue optimization that allows Google AdSense and Google Ad Exchange to compete against other networks in real-time, so you'll get the most revenue for every ad impression.

Lotame is the leading independent data management platform (DMP) and most trusted data partner. It helps companies around the world use data to build stronger connections with their consumers. Committed to innovation, agility, and – above all, customer success, Lotame aims to continually find new and meaningful ways to help clients harness the power of data to fuel more relevant and personalized experiences across screens and devices, online and off.

A cross-platform (desktop, mobile web, mobile app, mobile heatmap) analytical tool that allows brands and publishers to run analytics on ad impressions and on content views to measure and drive attention. Moat offers 60 real-time attention metrics for display and video ads such as viewability, audibility, CTV & OTT. Moat also detects non-human traffic and provides email alerts on all forms of invalid ad traffic. One real-time dashboard that gives access to all what you need to make smarter marketing decisions.